LOGO DESIGN QUESTIONNAIRE

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Please take your time to fill out this questionnaire. The more specific you are in your answers the better I’ll understand you, your business, your needs, and your expectations.

This way I can provide a very accurate quote as well as a logo that reflects your brand or company perfectly without losing time with wrong guesses from me that inevitably lead to never-ending rounds of revisions.

It saves time and money, and it guarantees that you’ll be satisfied with my work.

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BASIC INFORMATION

Name
Address

YOUR COMPANY/YOUR BRAND

What products and services do you offer?
How many employees? Branches?
Online? Retail stores? Supermarkets? What is the geographic area?
Ex: Youthful / Futuristic / Social / Active / Luxurious / Established / Edgy / Chic / Strong / Feminine / Warm / Serene / Unique / Fun / Serious / Upscale / Affordable / Elegant / Stylish / Trendy / Trustworthy / Conservative / Extravagant / Eco-Friendly / Avant-garde / Vintage...

YOUR TARGET AUDIENCE

(in terms of age, gender, income, lifestyle, tastes, values, habits, occupation, and location)
How do you currently advertise? How do you plan to advertise?

YOUR COMPETITION

Provide a link to their sites/products if possible
What do you provide that they don't? What's a quality you have that they don't?

YOUR LOGO

Click or drag a file to this area to upload.
(read this questionnaire carefully to make sure you give enough information)
You need
What was it derived from? What is the story behind it?
Click or drag files to this area to upload. You can upload up to 4 files.

YOUR DESIGN PREFERENCES

If you don't have a precise idea, it's perfectly OK to let me decide on the basis of the information that you have already provided. Fill in only the fields that seem relevant to you.
(clean, modern, classic, vintage, retro, minimal, cute, handcrafted, flat design, line art...)
Logo type
Rounded / square / elliptical / diamond / horizontal / vertical / X, etc...
(handwritten, straight, rounded, script, all caps, light, bold, classic, serif…)

YOUR LOGO DELIVERABLES

Ex: Primary logo (symbol + logotype) / Secondary logo: vertical (stacked version) + Secondary logo: horizontal (One-line version). Or a logotype and a symbol that can be used in combination and independently? A monogram? A Favicon, a logo adapted to specific social media use?
Ex: Full-color + Two-color + One-color / black / white
Print: business cards, packaging, signage, vehicles, clothing … / Online: web, social media, etc.

OTHER

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